This video talks about high value work, high value relaxation, and why you want to avoid the “gray zone” in between.
Hey I am Laura Roeder and I just wanted to share today something that I learnt about at Eben Pagan’s Guru Business Model Seminar. I think it was called the Guru Business Plan which has been really powerful for me and I haven’t been to stop thinking about it since I learnt it. Basically he was talking about we need to either be doing our highest value work or what you could kind of call our highest value relaxation and eliminate all the stuff in between. We have so much trouble getting anything done during the day for our businesses because we tend to gravitate towards the busy work, towards the low value work and the reason that we do that is because we don’t have to worry so much about screwing it up.
It is very scary to make a sales call or to create a program or to coach someone on the phone or whatever is your high value work and it’s often, it’s always something that involves fear of rejection, fear of doing it wrong so instead we tend to fill our time with tweaking our website, or hanging out on plugs or things that like maybe are technically are making some sort of progress on our business but aren’t really the high value things. So we either want to be doing our high value or the high relaxation which means it doesn’t count to relax which means you are doing something like reading blogs or chatting on twitter. Relaxation really needs to be going on the beach, walking your dog, reading a book, having lunch with a friend, something where you are totally disengaged and disconnected from work and I found it really powerful to notice how much time I spend in this grey zone when I am not doing this high value relaxing or high value work.
So that’s all I wanted to share with your today really start being mindful of how you are spending your time, are you avoiding the things that would really move your business forward because they are scary and how can you start eliminating or delegating some of that grey zone time that is not really valuable.