In our quest to become the go-to expert in our fields, we often wind up feeling overwhelmed by the information we encounter as we keep our fingers pressed firmly on the pulse of our industries.
It seems as though as soon as we get our inboxes down to zero they fill up once again with newsletters and updates from other experts.
As a former corporate systematizer who now helps entrepreneurs create rock-solid systems that enable their businesses to truly flourish, I’m constantly called upon to help my clients tame their information overload so they don’t burn out.
Today, I want to share with you some simple strategies that you can put into practice right now:
#1. FOCUS ON JUST A FEW KEY AREAS.
Information overload happens when you don’t have a clear vision and boundaries. Everything seems to be important. You get frazzled and frantic. You try to read everything and wind up not really knowing anything.
Avoid this craziness by dedicating yourself to cultivating your knowledge of up to three main areas in your industry. Let yourself zoom in on these things and share your insights with your fans. At the end of each month, you can change the areas.
Trust me, this approach enables you to truly master what you’re reading and leaves you feeling exhilarated instead of downtrodden.
#2. ORGANIZE THE INFORMATION YOU DO NEED.
You’ve got to be able to quickly and easily access the information you’re gathering.
Otherwise, you’re still going to end up feeling frustrated.
The solution for most of my clients involves making a commitment to keeping these documents at their fingertips and in one place. If you need to keep an eye on the developments in your industry and engage your readers in attention-grabbing discussions about them, Google Reader is the ultimate tool for you.
Google Reader provides one neatly organized place (that’s easy to navigate) for receiving updates from your favorite websites. It automatically delivers these updates to you, so you don’t have to spend time visiting each site.
Are you constantly struggling to remember the passwords and URLs for all your online programs and digital products?
Create a simple document with links to them and passwords for them. This document, which you should store in Google Docs, will save you hours of going through your emails and trying to find the necessary details.
If you come across important information that you don’t have time to read, use Pocket (formerly Read It Later), an amazing, totally free tool. With just one click, you will be able to save articles to read at a later date. You can check the articles off as you read them. Check it out.
#3. BLOCK OUT A SPECIFIC AMOUNT OF TIME TO MASTER THE INFORMATION
It’s not a wise idea to be constantly reading the information that you’re collecting. It dissipates your mental energy and often distracts you from other important tasks.
Get into the rhythm of a new habit. It’s really simple. Just set aside 50-60 minutes two or three times a week to study the material you’ve collected. Then, build in time to share what you’ve learned with your fans. You’ll experience greater productivity and better results.
For me, this month is about learning more on video marketing, SEO and other ways to increase my online prominence. What about you?
Join me on this challenge by commenting below and sharing your three areas for this month. We can exchange our findings at the end of the month. Win-win!