5 Things Your Website Must Have to Bring in Leads

Attention grabbing headline

Congratulations, you’ve made it, big shot!  Well, maybe not huge, but big considering where you were a few months ago. You know that driving traffic to your website is key, and now that you’re seeing those page views tick upward, you need to make sure that you’re converting those views into leads. When designing or… [Read More]

5 Ways to Give CPR to Your Dying Blog

emergency vehicle

It’s been nearly 24 hours since you posted and you fear your blog is dead. You haven’t had a single comment; the zero stares at you, mockingly. You think the post was pretty good, you usually get comments, so why is nobody responding this time? If you’ve ever put content out into the world and… [Read More]

Self-Promotion: You’re Doing It Wrong (and it’s costing you money)

Dollars cut into pieces

The number one marketing mistake that I see business owners make is underdoing it. “Underdoing” your marketing means posting one link to your blog post, or sending one email, or tweeting once about your webinar…and that’s it. You never mention it again. Yes, some businesses and people on Twitter and a few friends you have… [Read More]

Make These Small Tweaks To Your Site And Immediately Bump Up Your Opt-In Rate

Watch Derek Halpern of Social Triggers give me the low down on my site. Derek is genius at “knowing what makes people tick online”. Here he gives me the skinny on things I can do better on my site to capture more leads, more sales and make the experience for you, the reader, just plain… [Read More]

How to Reach Hundreds of New Readers with One Blog Post

enter-subject

One of the best ways to get exposure for your business is by appearing as a guest blogger on other people’s blogs. I’ve made it an integral part of my company’s marketing strategy: we want to keep bringing new visitors to our website, some of whom will turn into customers. When another blog can introduce… [Read More]

5 Blogs You’ll Wish We Had Mentioned Sooner

laura-working

I love blogs. Business, travel, lifestyle: you can find every shape of content on the planet with the right link. But I’m just like most of my customers: I need about 15 extra hours every week to stay on top of all the great blog posts constantly being published. So I have to limit myself…. [Read More]

The Secret Source of Your Next 52 Blog Posts

about-lkr

Give me a piece of paper and a pen and I’ll give you 52 ideas for blog posts. I’m not joking! It really is that easy to come up with content ideas. And I’m not talking about what you’ll find in generic lists pulled off the Internet. I’ve already got them all in my head,… [Read More]

Blogging Basics for Beginners: 6 Ground Rules

cailen-ascher

If the blogosphere seems like totally foreign territory to you, you’re not alone. Countless budding entrepreneurs recognize the benefits of blogging but psyche themselves out before they even start. How many times a week should I post? How do I come up with content? Am I allowed to use other people’s images? The unknowns are… [Read More]

Ouch! Stop Making These Crucial Content Creation Mistakes!

product-seth-godin

You hit publish every single week religiously. You send out your newsletter like clockwork. You have your blog feed automated to post on social media. You share your posts again and again. You leave comments on other people’s blogs. You’re doing what you think you need to let people know your blog and business exist…… [Read More]

How To Create Superhuman Headlines In 10 Minutes

amazon-1

Today we’re going to turn you into a Superhuman. Think Superman with a word processor and you’re halfway there. Read on and prepare to become awesome! This post is dedicated to helping you write headlines that will gain your customers’ attention and get them interested in what you have to say in your sales copy…. [Read More]