“It’s been one of those months.” Why this business is dying for the Famous in 5 Challenge

Ann Harris

Famous in Five Challenge is here and Ann Harris, social media coach at Southern Social Marketing, will be live-blogging the challenge right along with you. Not signed up yet? Click here! About Ann: Born and raised in Baton Rouge, Louisiana Self-taught coder and Science Fair nerd Holds a Bachelor’s degree in Theatre (’cause why not?)… [Read More]

4.5 Ways To Make Your Blog Comment Section Hotter Than Your Neighbor’s Red Ferrari

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Besides the obvious – always ask for them and reply quickly – how do you get more comments on your blog? You can’t respond to thin air! Comments are the heart of your blog – it’s where small business owners like you build your community. But no matter how great your posts are, your blog… [Read More]

5 Ideas You Can Steal From These Top Bloggers to Boost Your Conversions

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If you regularly read the LKR blog, then you probably produce and share lots of great content. But have you stopped to think how you can create massive value using your existing content? One way is to make each post work harder by boosting your conversion rate. So… how do you do this? Easy. Steal… [Read More]

Why I Shut Down a Profitable Product to Suit My Lifestyle

LKR Rules for products

There have been lots of MAJOR changes in my business in just the last few months. 3 new hires, two launches, our team retreat, the departure of my friend and longtime project manager from the biz, new products, overhauling other products, and lots and lots of plans. It’s a lot, but it’s exactly what I… [Read More]

What to Say on Social Media – 10 Talk Worthy Topics

Adeah Wetzel

Are you participating with your friends, followers and likes on social media? Okay, I hear the mumbling…”What do I share? Who cares if I am at the car-wash?” Right. I get that a lot. Try using these 10 talk worthy topics on social media (1-2 posts per day for 30 days) and I promise your… [Read More]

5 Email Subject Line Best Practices We ALWAYS Follow

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How many times have you meticulously crafted an email campaign, spending hours polishing the content, the format, and the offer, only to throw a last-minute subject line at the top before hitting send? No big deal, it’s not like anybody’s going to buy anything based on just the subject line, right? Wrong! The truth is,… [Read More]

WARNING: How You Might Be Driving Away Your Customers

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There have been two eras in my business: Before Numbers and After Numbers. As you can imagine, things happened – or didn’t happen – very differently in these two eras. Before Numbers was all about instincts: I would have an idea for driving more traffic or increasing sales, and I would try it. Often it… [Read More]

Why You’re Stuck in the Cycle of Broke

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It’s a vicious cycle. One that paralyzes small business because of just how difficult it is to break. It’s called the Cycle of Broke, and you just might be in it right now. “What on earth is the Cycle of Broke?” The Cycle of Broke is when you don’t have enough customers, but you aren’t… [Read More]

Searching For Your Ideal Customers? Ask Yourself These 2 Questions

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It happens to everyone at some point in the course of their business. The questions creep in, and then plague you, Lady Macbeth-style. “Where are my ideal customers?” “Why isn’t anyone buying from me?” “What do they want???” You stay up at night trying to figure it all out! Here’s the truth: there are only… [Read More]

Drive Major Traffic With The Only Facebook Ad You’ll Ever Need

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So you want to try out Facebook Ads for your business. Good idea! Facebook ads can help you drive more traffic to your website, get more Page Likes, and increase your brand awareness. I have a secret to share with you: there’s one kind of Facebook ad that can actually do ALL of the above… [Read More]