10 Surefire Ways to Build Your Online Influence

Photo credit: SalFalko

Just because you are a solopreneur, doesn’t mean you have to do everything yourself!  By concentrating on building a loyal, enthusiastic and supportive community around your business, you can create amazing opportunities for collaboration, get more clients & sales & build your expert reputation. But how do you go from zero to hero when you… [Read More]

Why is Viral Video Dead?

Unfortunately, Social Media Marketing is closing down! No need to worry – you can see all of our great products on our shop page.

5 Steps to Become a More Abundantly Happy Entrepreneur

edita-atteck

As an entrepreneur, you are likely familiar with feeling chills going down your spine when you are doing something completely new and “risky”. Or perhaps you see the visual image of your new project in your mind’s eye and you feel your heart starting to race with excitement. Or maybe you recall the time when… [Read More]

One Thing You Must Do to Take Your Business to the Next Level in 2013

checklist

As you’re diving into your 2013 action plan and putting your Big Ideas into motion, you may be finding that you have a lot to do and less time to do it. Whether you’re working on getting your first client, hitting 6 figures, or shooting for 7, there is one thing you must implement to… [Read More]

5 Key Trends for Small Businesses to Tap Into in 2013

future-proof-business

As time races ahead and we move into another year, it’s valuable to look at what we can expect from the new innovations and advancements that are coming our way. As an entrepreneur, it’s your job to keep on top of these trends so that you can future- proof your business and tap into real… [Read More]

Behind The Scenes with Laura Roeder: A One-Day Intensive

Join me for this rare opportunity to get inside my brain and my business, live and in person. In this one-day small group event, I’ll be covering the toughest roadblocks for growing online businesses, exactly how I got past them . . . and how you can do the same. This is for you if… [Read More]

4 Style Mistakes To Avoid for On-Camera Success

Photo credit: Dawn Allynn

As the face of your small business you know your style speaks volumes, from your profile photo to how you walk into a client meeting. You are your brand. When it comes to what to wear for video – whether on your YouTube channel, speaking at a conference or being interviewed on national news –… [Read More]

How to Guarantee That Your Videos Get Shared on Social Media

Photo credit: Alex King

It’s simpler than you might think to get your videos to “go social” . It’s not about fancy lighting, professional equipment, or a magical perfect video length. Instead, it boils down to one thing and one thing only: Content Your video content is what will determine if you go social or if you’re marketing to… [Read More]

7 Most Common Social Media Interaction Mistakes You’re Making

sign

Most people think social media marketing is very easy. The reasoning goes that if teenagers can have social networks that spread into the thousands, how hard must it be for businesses with paid branding and marketing teams to do better. Well, the truth is, it’s very hard, because businesses have a clear ROI expectation attached… [Read More]

Video Virgin? 3 Keep it Simple Videos to Promote Your Business Without a Film Degree

Photo credit: Flickr/Stephen

So – you haven’t done a TON of video to market your business. No welcome video. No launch videos. No weekly Q & A. You like to write your blog posts and present your content via the written word. But here’s the hitch. You’re smart. You know…how could you not, that video is a great… [Read More]