Watch this video to learn how to plan out your content calendar several months in advance. For more information, check out Advanced Content Marketing inside Social Media Marketer. Need more actionable advice? Get your free weekly marketing “to-do” list, straight to your inbox every Wednesday:
3 Insights Google Analytics Can Show You About Your Social Media Traffic
Published on October 29, 2012 by guest author Liz Lockard
Ever wonder exactly what you’re getting out of your social media efforts? If it’s working? If you could improve it somehow? Well, you can, with Google Analytics (and for free!) You can learn a lot about your social media traffic with Google Analytics, but here’s 3 insights to get you started: 1. Where in the… [Read More]
Ready, Set, Hire: 5 Ways For Finding Your Perfect Match
Published on October 25, 2012 by guest author Amy Wright
One of the most exhilarating times in your business is when you’re finally ready and able to hire help and grow your virtual empire (insert evil laugh here). Your plate is beyond full, it’s more like a platter now actually, and you know that it’s time to delegate to someone, but who? Where do you… [Read More]
How To Create Engaging Online Videos: 6 Questions To Answer Before Pressing Record
Published on October 23, 2012 by guest author Monica McCarthy
I’d be preaching to the choir if I tried to convince you that online videos are the future of branding and marketing for your business. Yet so many of us still struggle with getting started creating videos of our own. As a professional actress, on-camera consultant, and Creative Director of a rising web-video production company,… [Read More]
Pros and Cons of Working with Family Members: 4 Tips on How to Make the Most of Your Family-Run Business Experience
Published on October 22, 2012 by guest author Katya Barry
I consider myself lucky because I grew up in an entrepreneurial environment which taught me valuable lessons for life and allowed me to develop crucial transferable business skills. I strongly believe that I wouldn’t have had an opportunity to be exposed to these experiences anywhere else. My dad had a small electronics manufacturing facility and… [Read More]
The Ultimate Guide to Creating a Newsletter Part Two: Get Crackin’ On Your Content
Published on October 16, 2012 by
The second biggest block people often have about sending out email newsletters is the stress of trying to come up with what to write about at the last minute. Sound familiar? We thought it might… But, here’s the thing – it doesn’t have to be as difficult as it seems! In fact, if you are… [Read More]
5 Reasons Why You Need To “Niche” Your Biz
Published on October 15, 2012 by guest author Cailen Ascher
I tried fitting into traditional business molds – I tried being an “interior designer”, a “writer”, and a “yoga teacher”, but none of them fit me and truly fulfilled my needs. It wasn’t until I examined what unique skill set I already possessed, and then worked backwards from there, that I found my niche –… [Read More]
Time To Rethink Your Twitter Profile: 5 Winning Must-Haves For That Personal Touch
Published on October 11, 2012 by guest author Alicia Cowan
At some point we all have to choose a Twitter @name and for most of us it’s a frustrating back and forth finding one that fits. Ugh. It comes to new users and veterans alike when they decide it’s time for a change. (Unless you’re among the lucky few who can grab their real name… [Read More]
Free Webinar: End Your Website Shame
Published on October 10, 2012 by
Tell me if this sounds familiar… You’ve spent months working on your website but it still doesn’t have that “wow” factor, or really represent who you are. You know your site isn’t doing as well as it could be, but you’re not sure exactly WHY or what to do about it. Redo your homepage? Rewrite… [Read More]
