LKR Trains Small Businesses How to Break Free of the Feast or Famine Cycle by Using Social Media to “Create Fame”

Launches four-week online course with over 200 small businesses and solopreneur members participating around the globe

November 8, 2011 — Santa Monica, California– LKR, a social media training company leading small businesses on how to increase leads and profits using Twitter, Facebook and online marketing, today announced the opening of the third season of their business program, ‘Creating Fame.’

“Creating your own fame, via social media, is the most effective way to finally put a stop to the feast and famine cycle that many businesses face today. Through this program we help small business owners create a system for getting customers and opportunities to come to them,” explains Laura Roeder. “Create Fame members are growing a legacy instead of getting caught in the spin cycle of chasing down one client after another.”

Creating Fame is a step-by-step system for businesses to quickly get known as the go-to person in their field or industry. Members learn the importance of using social media tools, such as their website, blog, Twitter and Facebook, to reach out to key players in their industry and help launch them to the next level in their business.

Delivered via an online, multimedia video-based, members-only site, Creating Fame allows busy entrepreneurs the opportunity to learn when convenient for them. All content is created with the solopreneur or small business in mind, so there is no need for them to have a marketing team on staff or to hire a marketing firm.

“Creating Fame gave me the tools to get out there and share what I do in a way that gets me clients,” explains Sue Bates of “I’m a therapist and educator and not many people in my field know online marketing to the extent that I do, thanks to the Creating Fame program. My private practice is booming and I have a wait list. Creating Fame is very comprehensive, it got me going!”

The Creating Fame four-week intensive is followed by an implementation phase, “Fame Camp” where members have the opportunity to put into practice all that they learn during the course.

“We hate it when you buy something and then are left to put it together before you enjoy it,” Roeder shares. “That’s why we’re not only going to give members the instructions on how to use social media to grow their business, but we’re also going to help our members start to build their fame right away. That’s what Fame Camp is all about.”

To learn more about Laura Roeder and why she created Creating Fame, watch the video below.

About LKR

LKR is a homegrown, grassroots training company that delivers only the best and most up-to-date knowledge in a package that is fun and easy to consume. As a tech-focused small business training resource, they help small businesses leverage technology to remain competitive.

About Laura Roeder

Laura Roeder is a social media marketing expert who teaches small businesses how to become well-known and claim their brand online. Laura is the creator of Creating Fame, Your Backstage Pass to Twitter and author of Facebook Fame: The Facebook Marketing Bible for The Small Business.

Laura was named one of the top 100 young entrepreneurs age 30 or younger by the Empact100 and has been seen on Fox News, and quoted in the Los Angeles Times and CNET, among other outlets.

For more information on LKR and Laura Roeder, visit, or Laura’s youtube channel,