Archives for September 2010

Make New Friends, But Keep the Old

Perhaps you are the type of person (I know I am) who obsesses over friend or fan counts on your social profiles. I am not ashamed to admit that much of my morning is spent checking Facebook and Twitter for any significant changes in Likes and—Heaven forbid-severe drops in body count. By now you’ve probably… [Read More]

How To Set Up & Schedule A New Webinar Using GoToWebinar

Transcript: [0:00:00] Hi this is Laura Roeder from and today I am showing you how to create a new webinar using GoToWebinar. So when you first want to go to webinar, it likes to confuse you by taking you to the my meetings screen, you don’t want to create a meeting, that’s for a… [Read More]

Open Wide: Using Your Mouth To Promote Your Social Media Presence

Small business owners seem to travel two paths when it comes to promoting their social media presence. Those that travel the first path pull out all the stops: they place Facebook ads, tag others in their posts and tweets, and decorate their Web page with icons of all their social media outposts. Those on the… [Read More]

What’s The Difference Between a Facebook Official Page & Facebook Community Page?

Transcript: [0:00:00] Hello, hello. This is Laura Roeder of and today I’m going to show you how to create a Facebook aka fan page and more importantly what type of page you should create. Should it be a community page or not? So to get started, you’ll need to log in to your Facebook… [Read More]

How to customize your Facebook page to get more “Likes”

There’s a big new way to make your brand more effective online, and everybody is talking about it: Facebook Pages. That’s great! Now what? Well, that’s the problem – you’ve been told to get one and what your strategies should be, but no one told you how to go about actually making your page all… [Read More]

Tweet From Your Phone

Tweeting from your phone can make keeping up with Twitter much easier, and provide a little relationship-building fun while you’re waiting in line at the post office!  Since we’re all a little short on time and stuck waiting in traffic (or long lines!) I wanted to show you how to set up (or update) Twitter… [Read More]